View Cart
A Blog with a Mission
My style is like New Year confetti. Scattered. In an effort to give my blog voice, direction and structure, I’ve “crafted” a mission statement to keep me on task. I’ve added it to my About page, but wanted to share it with you here as well. Here it is:
{The Blog} A peek inside the studio. From my love of paper and design to kids coloring on the studio floor, share the triumphs, frustrations and inspirations of a family run stationery studio. I hope to inspire you to follow your own passion through art, photography and family joy.
I have always struggled with the direction of this blog because I find it impossible to separate my business from my family. I always worried it would appear unprofessional and less appealing to prospective clients. The reality is my family is a key component of my business. Their undying support is what has inspired me to pursue my dream. Everyone participates, whether it’s my mom or sister contributing their artistic talents or my son running into the Post Office to drop orders. It’s a family affair.
Over the next 52 weeks I plan to work on the building blocks of a rewarding and transparent blog about my life, my business and my passion. I can’t wait.
If you are looking to get your blog in shape, try 52 Weeks to Blogging Your Passion by Tara Gentile of Scoutie Girl.
Hi Angie,
Awesome mission! Just stopping by from ’52′ to say hi and look forward to reading about your 2010 journey.
Cheers from (too hot) Australia.
Libby
Thanks Libby! I added you to my RSS feed. I can’t to see how you evolve over the next 52 weeks. Cheers!
this is a perfect example of a mission statement that brings you focus & direction but doesn’t pin you into a corner. thanks so much for sharing it!!
Just stopping to say hello. I like your mission statement like tara say it does not pin you in a corner.
This sounds great!
Me and the boys plan to do a weekly drawing session in our own *family studio.* Thanks for coining that phrase. I think it’s just perfect for a lot of us!
Oh, what a great mission statement! I can absolutely relate to your situation because I feel the *exact* same way. How much “me” is too much for potential buyers? I’ve always felt a split between who I am as a business person and who I am as an individual, but I’m working on it as best as I can, too.